If y I am present at every stage of the listing process -- home preparation, marketing, sale, escrow, close, and future real estate needs.  I recommend vendors I've had long-standing relationships with so you get better service.  My personalized approach ensures you get the best service, long standing experience, and the best possible price for your home.

Staging and Improvements

First impressions are essential and experience has taught me that staging your home results in less time on the market and a higher selling price. Staging goes beyond decluttering and cleaning up.  The goal is to set the stage allowing a buyer to visualize themselves living in the home by placing furniture and accessories that make your home look it’s ultimate best.

Buyers are attracted to and willing to pay more for homes that appear move-in ready.  The more attractive home will always stand out among competition..

Before and after

In some instances,  there may be further possibility to enhance your home at a low cost with great returns.  If there are small repairs, small show stoppers, or simple painting that can truly improve the marketability, I have trusted, low cost resources to suggest.

Photography

Branding your home with a visual story inspires and encourages greater engagement with buyers. Photography provides a representation of your home that is often the first point of contact, and the first impressions are crucial to the successful sale of your home. Professional photography can act as a driver for sales and can be the key to obtaining the best possible selling price.

Drone Photography

Aerial imaging offers a unique overhead views of your property.

Marketing Materials

My in-house marketing and design team helps showcase your house and get in front of the potential buyers, including brochures and postcards. Local email campaigns bring awareness to top area agents I have built long-standing relationships with.

Plans

Site and floor plans provide a valuable framework to place the details and features of your home. Prospective buyers can immediately see the fit of the home and property into their requirements and lifestyle.

Print Advertising

Traditional marketing in real estate is still very strong in local newspapers and bringing awareness to the neighborhood market. I advertise in the Los Gatos Weekly, Saratoga News, and the San Jose Mercury News. In addition, Sereno Group has established direct relationship with Juwai.com, listhub Global and Luxury Real Estate to ensure your home is also exposed to the maximum number of international buyers.

Online Promotion

I put your house in front of where buyers start their search online. Some of the biggest are Zillow, Trulia, Redfin, Realtor.com, and Luxury Homes.

Custom Websites

For those properties with a great deal of detail and unique visual features, custom websites provide the opportunity to further highlight and explain technical or high-end attributes of properties.

Videos

Cinematic films and walk through videos engage customers with a virtual experience of the interior and grounds of larger properties.